Watch: GE and LA Launch Digital Pilot with APMT, Maersk and MSC



GE Transportation and the Port of Los Angeles' partnership to develop a digital ocean supply chain solution has launched on a pilot basis at APM Terminals with Maersk Line and Mediterranean Shipping Company (MSC).




Major retailers such as Home Depot are participating in the project, which promises to provide not only advanced visibility but a collaborative view of data for all the stakeholders across the ocean supply chain.
Initial performance results from the pilot are expected in July.
Last November, GE Transportation and the Port of Los Angeles announced the partnership.
It aims to develop a first-of-its-kind digital solution to keep cargo flowing efficiently through America’s largest container port.
Since, the partners have been working together to build a platform that digitizes maritime shipping data and makes it available to cargo owners and supply chain operators through secure, channelled access.
Gene Seroka, Port of Los Angeles Executive Director, said: “Greater insight leads to better planning and lower cost, all of which have a direct impact on every company that is involved in international trade.
“By working together to share data in a secure and controlled environment, we have already seen the potential for tremendous benefits for importers, truckers, shipping lines, terminals, chassis providers and the entire supply chain.
“Greater insight leads to better planning and lower cost, all of which have a direct impact on every company that is involved in international trade.”
The complex operations of America’s largest container port and the transformational benefits of this digital solution are shown in a new web series (above).
The episode shows how disparate data sources are being integrated from players across the supply chain to create a single source of information for the entire shipping process.
It also shows how port operators are working with the Port of Los Angeles to execute the pilot, by sharing information and gaining earlier visibility and increased efficiency into how cargo moves into, within and out of the port for shippers, terminal operators, trucks, and railroads.
Jamie Miller, GE Transportation president and CEO, said: “Our work with the Port of Los Angeles has the potential to transform how ports across the country, and even the world, operate, driving productivity from ship to shore and from the terminal to the customer.”

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